Flower Confidential: The Good, the Bad, and the Beautiful in the Business of Flowers (ZOOM)
by Amy Stewart
“Engaging and scrupulously reported” Constance Casey for The New York Times
Award-winning author Amy Stewart takes readers on an around-the-world, behind-the-scenes look at the flower industry and how it has sought—for better or worse—to achieve perfection. Stewart traveled the world for a year to research the $40 billion dollar cut-flower industry. She tracks down the hybridizers, geneticists, farmers, and florists working to invent, manufacture, and sell flowers that are bigger, brighter, and sturdier than anything nature can provide. At every turn she discovers the startling intersection of nature and technology, of sentiment and commerce. The author also raises environmental issues related to the trade, as well as the concerns of florists.